To showcase the Isle of Wight’s unique appeal out of season and encourage more people to visit, Wightlink has today (Wednesday) released a winter edition of Wightlife magazine.
The magazine will be available as a smartphone App as well as a glossy magazine on board all ferries and at all ports until March 2016.
Mark Persad, Head of Marketing for Wightlink comments:
“The Isle of Wight is open for business all year round, with different seasons showcasing the Island in very different ways. The winter months are a great time for holidaymakers to come here to enjoy a quieter pace of life, open spaces, big skies, stunning seascapes and so much more.
“It is important that we promote the Island’s unique selling points by showing existing and potential new customers just what is on offer, what they can do, and where they can stay. Our magazine is a great showcase for this”.
David Thornton, CEO of Visit Isle of Wight adds:
“One of our roles at Visit Isle of Wight is to show just how much there is to do on our beautiful Island at any time of the year.
“Accommodation providers and restaurants are open, attractions, walks and beaches have a special appeal at this quiet time and there are plenty of ferries. If anyone is looking for a winter retreat, the Isle of Wight must be on their list and reading Wightlife magazine is a great way to get inspired.”
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Wightlink teamed up with Newport-based advertising agency Solent to produce the winter edition of Wightlife. It includes contributions from award-winning ecological specialist Ian Boyd and his guide to winter beaches, as well as photographers Steve Blamire and Julian Winslow who have documented the Isle of Wight’s cultural scene in their recent ’Portrait of an Island’ exhibition.
Photographed: Wightlink’s Mark Persad with David Brooks from Solent
