New signs will be added to Ryde’s bowling alley — but it has led to fears it would ‘remove’ the historic identity of the building. The Pavilion on Ryde Esplanade has been a bowling alley for more than 30 years, commonly known as LA Bowl, changing its name in recent years to Ryde Superbowl. Before that, however, the Grade II listed building — built in the 1920s — was the Eastern Esplanade Pavilion Theatre and hosted many grand occasions. Now, new plans will see signs saying ‘Pavilion’ removed from the building and replaced by Superbowl’s red-letter branding. The Isle of Wight Council agreed the plans last week but objections were made against them. Ryde Town Council said removing the existing signage with its ‘well-known font style’ would not be in keeping with the building’s Grade II listed heritage. A member of Historic Ryde Society also said taking down the signs would remove the historic identity of the building. They did not object to adding more signs but would like to keep the ones for the Pavilion. The Pavilion was refurbished in the early 1990s to stop it from being knocked down. Instead, it was turned into an entertainment centre for the seafront, complete with The Balcony nightclub. A plaque marking its refurbishment was unveiled by former Prime Minister Margaret Thatcher in March 1992 while she was on the general election campaign trail. In planning documents, agents on behalf of Superbowl, said the new signs would ‘selectively revitalise’ the appearance of the building while making the best use of branded signage. They also said the impact of the work would be minimal and considerate and would result in a fresh and vibrant appearance in line with the Superbowl branding. Planning officers at the Isle of Wight Council said signage has varied on the building over the years and ‘currently does not reflect the corporate identity and use of the building’. The officers had no concerns about the impact of the new signs on the building and said they would not impact the integrity of the building as a whole.
NEW SIGNS FOR SUPERBOWL DESPITE CONCERNS OVER LOSS OF CHARACTER
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Ryde Town Council said removing the existing signage with its ‘well-known font style’ would not be in keeping with the building’s Grade II listed heritage.
ha ha – neither is a scruffy bowling alley inside and the frontage festooned with drunks every day in the summer, but hey, lets not split hairs eh
Actually, it’s looking quite nice inside now – just saying!
Your easily pleased then.
Er, they’ve had a total refurb inside, idiot!
‘You’re easily pleased then’ – just saying!
You’re….
Theres more loss of character from developing on greenfield sites, obviously the superbowl owners forgot the brown envelope, rookie mistake.
So let it close down and end up like IceRink which is now an eyesore.People complaining about a few sign’s, and view etc. We need priorities things of importance,this world will be destroyed by war etc if we don’t get serious soon .
People should be more concerned about the piece of sh#t former ice rink next door!!
The Ice Rink should be bulldozed, it is an unnesseccary
blot on the landscape blocking views across the solent.
What happened to IW Council taking action with eyesore buildings
sitting empty.
It’s not the Pavilion anymore is it. What’s the issue?
Stick a plaque up somewhere for heritage value.
Polishing a turd?, lipstick on a pig?