Barratt and David Wilson Homes are asking Isle of Wight residents for help in the run-up to the festive season – by searching for their mischievous Eddie the Elf. 

Eddie the Elf has started to make his way around Barratt and David Wilson Homes’ developments in the region and is heading to St George’s Gate in Newport next week (w/c 29th November).

The leading housebuilders will be sending all their residents a link to a card that will assist in their search for Eddie and are asking people to upload picture evidence to social media, with the hashtag #whereiseddietheelf and to keep an eye out for the Christmas elf by following @whereiseddietheelf on Instagram.

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The cheeky elf will be up to his devilish tricks all week, and Barratt and David Wilson Homes are looking forward to hearing from their residents about what he’s been up to.

Tammy Bishop, Barratt and David Wilson Homes Sales Director, Southampton Division, is relying on homeowners to catch the naughty fellow in the act. She said:

“We’ve heard that Eddie has been making his way around the new developments in the area and we want to make sure that his mischievous games are shared with everyone.

“We have a lot of incredible residents here at St George’s Gate, and I’m looking forward to seeing their findings on social media.”

Eddie the Elf will be found in show homes, gardens or within the communal space – who will spot him first?

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1 month ago

Come on guys, can’t you do something original, I have been putting up with this
little elf guy for the past 5 years. Luckily for me, my two youngest have wised up, and see it as what it is, a piece of tat.
What a great marketing ploy, not !
Very lazy and predictable.
But as your target audience are single mums from pan, they might find it fun.

Fed up islander
Fed up islander
1 month ago

Oh please , it’s so pathetic !


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