Brightbulb Designs Shane Smith, Adam Hayles, Fiona and Matt Jeffery and Vicky Escandell alongside the Wight Brainy Bunches Mark and Kat Grimes.


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At the end of 2019 mince pie fever hit Island businesses with Brightbulb Design’s Mince Pie Marathon. The team sold 3,000 mince pies in aid of the Wight Brainy Bunch, helping to raise a total of £3,100 for the charity.

The idea was to deliver as many mince pies to Isle of Wight businesses as possible in a single day with all the pies being donated by large supermarkets, The Travel Counsellors and other supporters of the event, meaning every pound raised is able to go to the charity.

Uniform provider IDML sponsored branded marathon t-shirts for the team, whilst Leslies Motors supplied a branded electric vehicle to deliver the pies alongside 2 branded London cabs.

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Matt Jeffery, Brightbulb Design CEO commented

“The Island went crazy for mince pies since the day we launched this event. We had Hovertravel selling their mince pies onto commuters for extra donations to the charity. Each member of staff at Carisbrooke Shipping set their own marathon around the office to earn their mince pies. We had businesses following us all day on social to see where we were and when we would turn up at their door.

“We turned up in the middle of a comms meeting at IFPL to a resounding cheer and applause and parked the cabs up for a communal party in the street between the offices outside PC Consultants, Hillbans Pest Control, Peekaboo and IOW Jobs. The Island was full of mince pie loving businesses.”

Matt Edmunds of Stainless Games said

“I think this is awesome, we try to support local charities and local good causes and these guys are great, we’ve got great respect for them and love what they are doing.”

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The money will help the Wight Brainy Bunch provide further help to Island families affected by brain tumours with their travel to Southampton, counselling, specialist equipment and memory-making breaks.

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