The ferry company distributed 3,000 vouchers offering 50% discount off foot passenger fares on Saturday 6th December to visitors to last month’s Victorian Festival of Christmas in Portsmouth.
Wightlink Head of Marketing Mark Persad, who lives in Ryde himself, says:
“We were delighted to encourage people to cross the Solent and discover the town’s amazing shops for themselves. Around 300 people watched the fireworks display after the Christmas tree lighting ceremony. We are pleased our guests from the mainland seized their opportunity to sail with us to Britain’s oldest pier and hope they will come back to the Island before too long.”
Mark joined Carol Jaye, the chair of Ryde Arts, to judge the town’s decorated shop windows and they decided Union St pharmacy Gibbs and Gurnell should win the top prize.
Owner Anne Loh said:
“We are one of the most historic shops in Ryde, dating back to 1850.
“We chose a traditional theme for our Christmas window and we were very happy to win the contest.”
A spokesperson from Ryde Business Association says many of the individuals and companies who took part in the event have thanked them for staging the day and look forward to more promotions in 2015.
Photograph: Christian Warren