In 2006, the number of people killed and seriously injured for the under 20 years age group was much higher than the national average.
In response to this a road safety programme called ‘Head On’ was created by Isle of Wight Fire and Rescue Service in partnership with Hampshire Roads Policing Unit and Isle of Wight Primary Care Trust. The aim was to cut the number of young people killed or seriously injured on roads across the Isle of Wight.
To this day the programme is still offered to all Year 10 students at High Schools and Academy’s across the Island. The programme is divided into 2 parts: an outside session followed by a classroom based session.
The outside session comprises of watching a re-enactment of a fatal crash scene, commencing with a genuine 999 call. All 3 emergency services attend and casualties are cut from a crashed vehicle. William Hall Funeral Directors attend at the end of the demonstration and the ‘deceased’ are removed. This act alone is a very powerful and emotional finish to the demonstration.
During the classroom based session the students watch a DVD recounting a fatal crash on Beaper Shute in Ryde before dividing into discussion groups where they are encouraged to consider various issues raised by the emergency service personnel taking the class.
Tracey Webb, Community Safety Delivery Manager for the Fire Service, says:
“Since the start of “Head On” in 2006, William Hall have assisted us by providing their services free of charge for which we are extremely grateful. Their input has certainly provided a sobering finale to the demonstration.
“Since the introduction of “Head On” the number of young people killed and seriously injured on our roads has fallen and we hope to think this kind of education has helped”.