Ventnor Coastguard Rescue Team & Needles Coastguard Rescue Team were both called to Chilton Chine off of Military Road near to the Isle of Wight Pearl after receiving a 999 at around 09:30.
Yarmouth lifeboat launched at 10:18 and also proceeded to the area but has since been stood down and are now returning to their home station.
UPDATE @ 11:45 – A member of the public is appealing for any sightings of a Staffy Pup which is currently still missing.
The owner was also reported missing but has thankfully been located by the Coastguard.
Anyone who sees a dog in the West Wight area is advised to call 999 and ask for coastguard with a matter of urgency.
UPDATE @ 13:30 – Crews have now been stood down – although the dog is still missing.
UPDATE – The dog has now been found safe and well on the beach.