Newport-based C&O Tractors has been appointed as the new distributor for Massey Ferguson farm machinery in South Central England, giving the company greater opportunity to serve Island farmers and contractors.
This new move is part of Agricultural company AGCO’s long-term strategy to strengthen customer service, offer full-line product ranges and ensure an increased availability of exclusive brand expertise at its distribution outlets.
Straddling several counties, C&O Tractors’ exclusive Massey Ferguson territory includes parts of Dorset, Somerset, Hampshire, West Sussex, Wiltshire and of course the Isle of Wight. The company will be responsible for the sales and support of the full-line of Massey Ferguson machinery including tractors, combine harvesters, balers, hay & forage tools, grounds care and materials handling equipment.
Andy Coles, C&O Tractors Chairman and Managing Director says:
“We are very excited to be joining the Massey Ferguson family. The strength and depth of Massey Ferguson’s product line-up provides a huge choice of award-winning equipment backed by MF’s world-class After-Sales. The extended geographical responsibility afforded by the new Massey Ferguson franchise gives us greater opportunity to serve farmers and contractors across the whole region and drive the business forward.
“Massey Ferguson’s outlook and goals align perfectly with those of our own, to put the customer first. There is no doubt that MF is in impressive form and the C&O team is looking forward to presenting the full range to customers old and new.”
Mark Casement, AGCO Director Distribution Management UK and Ireland says:
“This is a significant new appointment in this key territory. C&O Tractors is highly-experienced, extremely well-equipped and fully-focused on serving customers in this important farming area which accounts for nearly 10% of total industry tractor sales in the UK. It is a great pleasure to welcome on board such a well-respected, service-orientated and financially-strong partner which is set to give a major boost to Massey Ferguson’s presence in the region and give renewed stimulus to the Brand.”
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C&O Tractors has grown rapidly since it was founded in 1994. With 85 employees, the company operates through 5 depots including on Long Lane in Newport.
