Visit Isle of Wight is celebrating English Tourism Week (ETW), which takes place between 25th March and 2nd April 2017.
Co-ordinated by Visit England and created in partnership with Destination Management Organisations (DMOs) around the country, ETW is a week-long celebration of the quality and vibrancy of the thriving English Tourism industry. During the week, there will be a variety of local and national events, discounts and special offers being made available by tourism businesses around the country.
Visit Isle of Wight (VIOW) has invited businesses involved in the Island’s tourism and hospitality industry get involved in this free marketing and communication ‘hook’ for the Island. The DMO has produced a toolkit containing logos, banners and other useful assets which event organisers, accommodation providers, attractions, restaurants etc can use to brand and advertise their offers.
David Thornton, CEO, Visit Isle of Wight, said:
“With summer just around the corner, English Tourism Week is the perfect opportunity for us to ride on the back of the national promotion in social media, digital marketing and press activity.
“It kick-starts the holiday season and shows prospective visitors from around the world the natural beauty and rich cultural history of the Island.”
English Tourism Week events on the Island include:
Spring in Your Step (25th/26th March)
Created by VIOW, is the perfect opportunity to take in the some of the stunning scenery the Island offers and introduce your family to walking on the Island. There are plenty of walks to choose from, including the Garlic Farm Tour, the Mountbatten Connection and the History & Myths of Brading Marshes. https://www.visitisleofwight.co.uk/whats-on/events/spring-in-your-step
Mothering Sunday (26th March)
Why not treat mum to afternoon tea at the Needles Old Battery, with a specially prepared menu including delicious cakes, sandwiches, scones, and tea or coffee. Booking is essential and it’s £12 per adult and £6 per child. https://www.visitisleofwight.co.uk/whats-on/mothering-sunday-at-the-needles-old-battery-p1358841.
Vintage Vacations (30th March)
The company were one of the first places to offer Glamping holidays in the UK and they’re celebrating English Tourism Week by opening their doors for a ‘look see’. Find out why the Independent called them the “Country’s coolest caravan park” – and have a look at the American Airstream Caravans which have been such a success for them. Pop along between 12 and 4 on Thursday 30th March. https://www.visitisleofwight.co.uk/whats-on/live-the-dream-english-tourism-week-p1376301
Dark Wight Skies (30th March)
This free event at the Isle of Wight Observatory in Newchurch is open to all – bring warm clothes and a torch. https://www.visitisleofwight.co.uk/whats-on/dark-wight-skies-stargazing-with-experts-p1413411
For more special events and offers during ETW, go to www.visitisleofwight.co.uk.
