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WIGHTLINK APPOINTS NEW ISLE OF WIGHT AGENCY

wightlinkandsolentmagazineWightlink Ferries has announced the appointment of Isle of Wight marketing and communications company Solent to handle advertising for its popular free magazine Wightlife.

Solent will be the first point of contact for anyone interested in advertising in Wightlife, which will also be published in 2015 for the first time in a tablet edition, optimised for all platforms including Apple, Android and Windows. The magazine will be available onboard all ferry services, as well as mainland and Island ticket offices, with extensive distribution across the Isle of Wight.

Marketing and communication specialist Solent has been established on the Island since 2005 and works with many major clients on both sides of the Solent. Among its popular publications are the Cowes Port Handbook and Taste of the Wight.

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Wightlink Head of Marketing Mark Persad said:

“Wightlife is the Isle of Wight’s premier source of information for first-time holidaymakers and regular visitors alike. We are pleased to sign up the experts at Solent to work with us on our must-read magazine which continues to go from strength to strength.”

Solent Sales Director, David Brooks said:

“We have extensive experience of working with the travel and tourism industry on the Isle of Wight and are looking forward to working closely with Wightlink and Island businesses to encourage more and more people to take their holidays here.

“Wightlife magazine is already the most influential publication for visitors and we are sure its new digital edition will be an important resource for people around the world who want to plan their holidays on the Isle of Wight.”

Photographed L-R: Wightlink Commercial Director Clive Tilley, Solent Sales Director David Brooks, Wightlink Head of Marketing Mark Persad

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