The Wave 105 Cash for Kids team has launched its annual ‘Mission Christmas’ toy appeal this week – a scheme which looks to deliver presents to those children in the south who wouldn’t normally receive a gift at Christmas.
In the Wave 105 listener region, including here on the Isle of Wight, there are 54,000 children living in poverty. So this year, Cash for Kids is asking for Wave 105 listeners, charity supporters and members of the public to donate new and unwrapped gifts, to help make Christmas that little bit brighter for underprivileged young people.
Supporters of the campaign will be able to drop their gifts off at various Sainsbury’s stores across the South and here on the Island donations can be dropped at Sainsbury’s in Newport, right up until Sunday 14th December. Thomas Cook sites will also be acting as drop-off points.
Wave 105’s Cash for Kids charity manager, Gloria Hill, comments:
“This is the sixth year we’ve run our campaign, and each year the support has been overwhelming. It is our hope to make this year the biggest ever! As the stats show, there are many underprivileged children in our region, so with Mission Christmas, we hope to bring lots of smiles to local children.
“We couldn’t make this campaign happen without our amazing sponsors. This year we have Forresters, the international and financial service organisation, as well as David Gale, specialist orthodontic centre. Sainsbury’s has once again pledged support, we’re also thrilled to have Pickfords back on-board, as well as Thomas Cook. None of this would be possible without them, and some of the other local businesses that will be acting as drop-off stations.”
Donations to the appeal can also be made over the phone via: 01489 481050 or via text, by texting WAVE to 70070 and donating £5.
For further information, to make a donation online, pledge your support, or to register your business / organisation as drop-off point, please visit: www.wave105.com/charity/missionchristmas/.